SONY Malaysia launches 3 new impressive cameras
Speed is the name of the game with 3 new cameras officially launched by Sony Malaysia today. Blazing fast front-end LSI, BIONZ X™ processes data from the Exmor® CMOS image sensor are at the heart of these new cameras resulting in ridiculously fast autofocus numbers and frames per second of shooting and recording time with the added benefit of providing texture, clarity, and image sharpness with low noise in stills and movies. The SONY Experience 2017 featured a preview of Sony's 3 new game-changing cameras, the a99II, a6500 and the RX100IV. Sony Malaysia CEO, Mr. Satoru Arai opened the presentation announcing that Sony was now the No.1 camera manufacturer in Malaysia. He also said SONY is the No.1 image sensor manufacturer for digital cameras and video recorders at the moment. Owners and members of the media had a chance to sample the wares and experience first-hand, the abilties of these cameras. A Muay Thai ring complete with boxers, dancers and even catwalk models were our subjects to have fun with as everyone had a go with practically Sony's entire range, with a wide selection of lenses to play with. Sony's new action cameras were available and action cam fans got to get a feel of the new cameras too. Sony a99II This is Sony's alpha male of the trio with a blisteringly fast Phase Detection AF System capable of ‘full-time AF’ and is the first implementation of 4D FOCUS in the full-frame ɑ series, bringing a supreme new level of AF performance to ɑ99 II users. The Hybrid Phase Detection AF System is enabled by combining a precision 79-point dedicated phase detection AF sensor with 399 focal plane phase detection AF points, to produce a 79 hybrid cross AF point array. These cross points deliver incredibly precise autofocus performance and advanced subject tracking of any moving objects right across the image, at high speed. In addition, as there is no moving mirror, TMT enables continuous AF operation and the finder image remains unaffected during any type of shooting, including live view and movie recording.
Data flow through the ɑ99 II has been redesigned to allow for high resolution and continuous shooting at high frame rates. A new front-end LSI works with the image sensor and BIONZ X image processing engine, as well as a newly designed shutter unit, to enable continuous shooting at up to 12fpsii with AF/AE tracking, all whilst harnessing the sensor’s 42.4MP capabilities. The result is, incredibly detailed shots, even with fast moving objects in challenging light conditions. Thanks to a large buffer and sophisticated data processing, these shots can be viewed immediately after shooting even when in high speed continuous shooting mode and if shots are being taken indoors under artificial lighting, flicker is automatically detected and the shutter is timed to minimise its effect on the end image.
Improvements to the EVF display algorithm now deliver continuous live-view shooting at up to 8 fps with AF/AE tracking with minimal display lag so that the viewing experience is essentially no different from that of an optical viewfinder. Exposure, white balance and other camera settings are displayed in real time in the viewfinder and continuous live view shooting can be set in 3 stages to match a variety of subjects: 8 fps, 6 fps and 4 fps.
Having proved to be incredibly popular in the ɑ7 II series of cameras, Sony has designed a new in-body 5 axis image stabilisation system for A-mount cameras which debuts for the first time in the ɑ99 II. In addition to movement in the pitch and yaw axes that tend to occur at longer focal lengths, this system effectively detects and compensates for shift blur that can occur on the X and Y axes when shooting close-up, and roll blur that is often apparent in still images and movies that are shot at night. Newly implemented precision gyro sensors are capable of precisely detecting even tiny camera movements that can cause blurring, providing a 5 step shutter speed advantage that can help realise the full potential of the 42.4MP sensor, in both stills and movies. The effect of image stabilisation can be monitored in the viewfinder or on the LCD screen during live view when the shutter button is half pressed or the Focus Magnifier functions are used. This allows framing and focus to be accurately checked via live view when shooting at telephoto focal lengths or macro distances. The new model is 8% smaller than the original ɑ99 and has a newly designed grip, magnesium alloy body, dual SD card slot and other upgrades that improve both hold and operation. All major buttons and dials are provided with seals and the media jack cover and enclosure edges feature tongue and groove – the result is a body that is both dust and moisture resistant and can be used in the toughest and most challenging shooting conditions.In addition to being designed for faster response, the new shutter unit is also more durable and has passed endurance tests in excess of 300,000 shutter operations. The XGA OLED Tru-finder has a ZEISS® T* Coating and has a 4 element lens group that includes a double sided aspherical element whilst offering a powerful 0.78x magnification, delivering outstanding clarity from corner to corner. It also has a fluorine coating on the outer lens to prevent fingerprints, dust, water, oil and dirt from sticking, thus ensuring a clear view.The silent Multi Controller introduced in the original ɑ99 has been improved so that in addition to allowing control of aperture, shutter speed, ISO, exposure compensation, AF area, AF mode and other settings, it now features a click-stop ON/OFF switch. When ON, the preferred setting for still image shooting, the control clicks, providing a tactile indication of the length of rotation. When OFF, the control turns smoothly and quietly, ideal for movie shooting. Location data acquisition has also been made possible via Bluetooth connection to a compatible mobile device and it is now possible to select whether the storage location should just be on a tethered computer or also on camera for easy review without leaving the shooting position. Based upon feedback from a number of ɑ users, the menu structure of the ɑ99 II has also been updated to deliver a smoother navigational experience.
The ɑ99 II enables internal 4K movie recording featuring full pixel readout, without pixel binning, for ultimate high resolution video in the pro friendly XAVC S format. It is capable of recording high quality footage at 100Mbps for 4K recording. A new ‘Slow and Quick’ mode[xix] (S&Q) supports both slow motion and quick motion. Frame rates from 1 fps to 120 fps (100 fps) can be selected in 8 steps for up to 60x (50x) quick motion and 5x (4x) slow motion recording. A number of features designed for a professional movie production workflow are included such as picture profiles, time code and HDMI clear output and the new ɑ99 II now also offers gamma assist for real time S-Log monitoring and a zebra mode for easier exposure adjustment. S-Log3 and S-Log2 gamma are now included, making wide dynamic range shooting possible with blown highlights or blocked shadows making the ɑ99 II easily integratable into a fully professional movie production workflow.
Sony a6500 The a6500, is an APS-C interchangeable lens compact camera that puts the power to shoot professional-looking stills and movies solidly in your hands. An enhanced buffer for continuous shooting of up to 307 shots, in-camera 5-axis optical image stabilisation, touchscreen control, super-speed AF and High-density Tracking AF Technology makes this a very hot cili padi camera indeed.
With an incredible 425 focal plane phase-detection AF points densely positioned over the entire image area, this comprehensive AF point coverage ensures that no subject escapes its attention. It extends continuous shooting capacity to 307 shots without any drop in shooting speed (for around 36 s with AF/AE tracking, ensuring you won’t miss that perfect shot. A new, very accurate gyro sensor is a key to image stabilisation with the effect of a five-stops-faster shutter speed. This camera features 5-Axis built in image shake compensation system effective for shooting steadier, clearer movies and still images. 5-axis stabilisation work with E-mount and other lenses too. Another cool feature is the Touch Pad function, you can swipe the LCD touchscreen to shift focus point intuitively and easily from one area to another, even as you monitor the viewfinder and Touch Focus makes it particularly easy to adjust focus quickly, so you don’t miss the chance to capture your chosen subject at the decisive moment.
For videographers, they are seriously going to dig the a6500, that shoots and internally record 4K movies generated from 6K equivalent (20 MP) data in Super 35 mm format. Oversampling (about 2.411 x [6K equivalent] as much image data condensed to 4K) achieves high quality 4K movie resolution and realism. Pro features like S-Gamut/S-Log enable wide dynamic range (max. 1300%) shooting for more expressive moviemaking in post-production. The α6500 even offers 14-stop latitude at S-Log3 setting. Up to 5x Slow Motion and up to 60x Quick Motion can be recorded in camera at up to 50 Mbps in Full HD, then played back without post-production processing.
And to make you feel secure in your investment, a magnesium alloy body and a shutter tested to 200,000 release cycles and more highlight the camera’s all-around toughness, reliability and operability. As an added insurance policy, It is also weatherproof. RX100 V Sony's 5th incarnation of the RX100 V may be small but it packs some might big performance in its lightweight body. Inside the compact RX100 V is the world's first memory-attached 1.0-type stacked CMOS sensor — a remarkable advance in image shooting possibilities. Use it to reveal the wonders of up to 40x super slow motion3, super-high-speed 1/32000s Anti-Distortion Shutter and handy 4K movies.
I was watching the presentation video in the registration area and was very impresed with the slow-mo footage recorded by the RX100 IV. Once primarily on pro cams, extremely high-frame-rate (HFR) movie recording of up to 960fps produces super slow motion of momentary movements invisible to human eyes. The super-fast Anti-Distortion Shutter of up to 1/32,000 sec allows you to capture extremely fast motion without image distortion caused by rolling shutter.
Despite the high 20.1 MP9 count, the camera allows fast readout for continuous shooting up to 16fps without blackout. Experience clip 4K — super-real 4K movie feature for casual 4K shooting of up to 5 minutes. Pro-grade XAVC S codec ensures beautiful footage with high bitrate recording.
A retractable XGA OLED Tru-Finder™ is a standout feature in a camera of this size. it is treated with ZEISS® T* Coating, this EVF provides corner-to-corner clear viewing. Add usability with key apps like Smart Remote Control (for remote shutter release via smartphone), editing and effects apps, and work in tandem with a Wi-Fi®/NFC™ connection. You can further expand and give your photography the professional edge with accessories designed for RX series cameras, including a new soft leather carrying case. Congratulations to Sony Malaysia on their 2017 lineup and a very awesome presentation!
